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Seoul Fashion Week

SEOUL METROPOLITAN GOVERNMENT
Head Office : 110 Sejong-daero, Jung-gu
04524 Seoul, South KoreaP : +82-2-2133-8771
Last Updated
March 23 2021
2021 F/W Seoul Fashion Week Turns MuseumsInto K-Fashion Runways

Seoul is determined to revitalize the disruptedfashion industry through contactless 2021 F/W Seoul Fashion Week, which iskicking off from March 22 to 27
The show will reach out to the global audience,turning the National Museum of Korea and the National Museum of Modern andContemporary Art into runways
Many celebrities will join the fashion week: ActressBae Doona as an ambassador, Leenalchi and DJ Peggy Gou as the opening andfinale headliners, respectively

SEOUL, SOUTH KOREA, March 8,2021 – The Seoul Metropolitan Government hosts 2021 F/W Seoul Fashion Week fromMonday, March 22 to Saturday, March 27. The virtual fashion week willlive-stream the runway, reaching out to the global audience. This time, the show willleave Dongdaemun Design Plaza, where it has taken place over the past sevenyears, to use national museums as its runways for the first time.
It will sendmodels around the Gilt-bronze Pensive Bodhisattva (National Treasure 83), thefamous national treasure housed at the National Museum of Korea, and to thecollections of the National Museum of Modern and Contemporary Art (MMCA). Theevent will be live-streamed worldwide through its Youtube channel. Otherlandmarks of Seoul—the Seonyudo Park and the Oil Tank Culture Park—will also beused as show stages.





Function Contacts
Showrooms International Press Relations Team of SEOUL METROPOLITAN GOVERNMENT Press Contact chaey0726@seoul.go.kr P : 82-2-2133-6244
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